Session & participants
Panel discussion with three guests, moderated. Topic: recruitment in the trades, followed by 12 minutes of questions from the room.
Key statements
Agreement that apprenticeship marketing starts too late. Disagreement on pay: two guests see the lever in working hours, one in the starting salary.
Quotes
- “We are looking for people we should have trained three years ago.” — Guest 1
- “Pay gets them in, the shift gets them back out.” — Guest 2
Questions from the audience
- How do you reach career changers without industry experience?
- Who bears the cost of requalification?